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Step and repeat branding throughout the route provides a ‘luxury lifestyle’ angle to any brand’s visual portfolio.

Red carpet parties each night generate content for the world’s media with a huge quantity of organic celebrity affiliation/endorsement and the draw of being the hottest ticket in town. Parties each night also provide excellent opportunity to further activate your brand in a unique environment, or to bring along key clients or customers as a turn-key (and cost effective) hospitality package that money just can’t buy…or even as an incredible competition prize, with intimate sets from chart topping musicians, stunning locations, red carpets, celebrity attendees and the trademark “The Run Spirit” – these are events that will be remembered forever.